Take every shortcut you can … and get there fast.
Rachel Bridge, Enterprise Editor of The Sunday Times, offers her inimitable brand of business advice in this new her book 'How to Make a Million Before Lunch'
Here are my notes on the great talk she made at my home from home for entrepreneurs - Central Working;
5am
Wake up - Forget sleep and sacrifice! All entrepreneurs get up early
6am
Be passionate about what you do, make sure you inspire others to feel like they can do ANYTHING.
7am
Do not be fooled by thinking if you invent something it is a sure way to becoming a millionaire. (It can happen, but stay clear if you are a first time entrepreneur- you are practically bound to mortgage up your house and sell your life to a world of patents and paperwork.)
8am
Keep it really, really simple, like the guy that started putting adverts into toilets (Admedia who now has a turnover £7million)
You do not have to reinvent the wheel - change the tyre instead.
9am Research Your field. Understand your industry. Simon Cowell became the man he was today by shadowing Pete Waterman for 3 years when he was learning the ropes. If you can not find your Pete find a mentor instead.
10am Do not think of opening a shop, no one buys in shops anymore, they browse! Internet is the way to go.
11am Promote your business in the newspaper relevant to you. Find out who writes about the things you want to do and get in touch.
12am Contact Rachel Bridge via the How I made it column (if you have made it that is) or aim to be in the Small business feature in The Sunday Times which needs case studies each week.
1pm JUST DO IT
Purchase Rachel Bridges' book 'How to Make a Million Before Lunch' via amazon for £7.15 here: http://www.amazon.co.uk/How-Make-Million-Before-Lunch/dp/0753539349